Category Archive for ‘Podcast’

Episode 128: How To Use Content Curation As Part Of Your Social Media Strategy (The Tech Smart Boss Way)

In this episode, I talk about why you should add curated content to your social media strategy and how to go about finding it and some tools you can use to make the process easy.

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Episode 127: How To Hire A Project Manager (The Tech Smart Boss Way)

In this episode, I go over the soft skills and the technical skills you should look for when hiring a project manager to join your team.

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Episode 126: How To Introduce Storytelling In Your Brand Marketing

In this episode, I talk about the concept of leveraging story telling in your marketing and content creation and point you to a few good resources to learn more about the topic.

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Episode 125: How To Improve Your Content Marketing By Pruning Old Content

In this episode, I talk about why you should content prune and how to do it. The end goal, maximize the value of your existing content and grow new leads from a little content spring cleaning.

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Episode 124: 10 Super Easy Ways To Convert More Leads From Your Content

In this episode, I go over 10 (really about 15) super simple methods to help users convert more often on your website content. And we discuss some of the technology you can use to make it happen.

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Episode 123: How To Use Scrum and Agile Methodology For Non Tech Projects (The Tech Smart Boss Way)

In this episode, I talk about how to leverage agile project management in all areas of your business, including sales, marketing, operations. It’s not just for software development teams.

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Episode 122: 8 Essential Components of a Landing Page (The Tech Smart Boss Way)

In this episode, we talk about the 8 essential components of a great landing page and go over some of the technology available to help you make one.

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Episode 121: 9 Customer Service Metrics a Tech Smart Boss Should Track

In this episode, I go over 9 customer support metrics that you should monitor in your business and most of them your help desk software will not provide you out of the box.

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Episode 120: What Is A Kanban Board (And How Does A Tech Smart Boss Use Them)

In this episode, I go over what a Kanban board is, how to get the most from it, and go over a few technology solutions that can allow you to bring this project management capability to your entire team.

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Episode 119: 7 Types of Software Your Sales Team Needs In Their Tech Stack

In this episode, I discuss 7 categories of Tech Smart Boss tools that your sales team needs to be the best they can be. And we cover a lot of options, so be sure to check the show notes for all the product websites mentioned.

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