Category Archive for ‘Podcast’

Episode 121: 9 Customer Service Metrics a Tech Smart Boss Should Track

In this episode, I go over 9 customer support metrics that you should monitor in your business and most of them your help desk software will not provide you out of the box.

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Episode 120: What Is A Kanban Board (And How Does A Tech Smart Boss Use Them)

In this episode, I go over what a Kanban board is, how to get the most from it, and go over a few technology solutions that can allow you to bring this project management capability to your entire team.

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Episode 119: 7 Types of Software Your Sales Team Needs In Their Tech Stack

In this episode, I discuss 7 categories of Tech Smart Boss tools that your sales team needs to be the best they can be. And we cover a lot of options, so be sure to check the show notes for all the product websites mentioned.

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Episode 118: 8 Tips To Take Your Customer Support From Good To Great

In this episode, I go over 8 things that you should be doing from a technology and process perspective to deliver great customer support.

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Episode 117: How To Do A/B Testing When You’re A Small Business (The Tech Smart Boss Way)

In this episode, I go over how to approach A/B testing when it’s not your full-time job and you’re not running a mega website with lots of traffic. With the ultimate objective to covert more leads and get more sales.

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Episode 116: How To Write A Case Study For Your Business (When Your Customer Won’t Go On The Record)

In this episode, we cover what makes a good case study and if needed, how to take a slightly different approach and turn it into a use case so you can still achieve the goal of closing the deal.

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Episode 115: How To Outsource Your Content Writing (And Avoid The Pitfalls)

In this episode, I discuss what some of those pitfalls are and how to avoid them. Plus I discuss a few options that I am currently using in my business.

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Episode 114: How To Align Your Sales and Support Organizations

In this episode, I go over both the process and technology steps you can take to ensure your sales and support teams are in sync as you grow.

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Episode 113: 5 Things To Do To Increase Your Content Dwell Time (And Your Search Engine Rankings)

In this episode, I go over 5 things you can do to improve your dwell time, improve search engine rankings, and ultimately converting visitors into leads.

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Episode 112: 7 Cognitive Biases That All Entrepreneurs Should Be Aware Of

In this episode, I discuss 7 cognitive biases that I have researched and identified in myself over the past 19 years of being an entrepreneur. And I discuss the importance of counteracting your natural biases to make the right decisions for your business and in life.

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