Category Archive for ‘Podcast’

Episode 91: How To Protect Your Business From Embarrassing Hacks (Both Internal and External)

These days hacks are so frequent, anything that happens, even unintentional bad judgment tweets, is just explained by, “Oh I was hacked.”  But when it comes to your business and your brand, it’s not that simple.  A hack can […]

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Episode 90: 6 Key Steps to Making a Successful Lead Magnet

Just like anything in life, there are some good lead magnets and there are some bad lead magnets.  A good lead magnet is one that produces… leads.  Good lead magnets require some upfront planning and in […]

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Episode 89: 7 Step Process to Doing Your Best SWOT Analysis

Some of the keys to being a great entrepreneur (other than being a Tech savvy, Tech Smart Boss) is having a great decision-making process, building a culture where everyone’s opinion matters, and always questioning assumptions.  A […]

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Episode 88: 7 Steps to Making a Great Customer (or Prospect) Feedback Survey

Getting feedback from your customers and leads are critical to improving your business.  But everybody is busy these days, so no one has time for your long boring survey asking a million questions.  You have to […]

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Episode 87: 6 Ways To Improve The Onboarding Process For Your Software Or Service

Sometimes we focus so much on customer acquisition, we miss the low hanging fruit of ensuring the customers we win have an amazing experience and transition to ambassadors for our product or service.  Even worse,  if […]

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Episode 86: What is Artificial Intelligence and How It Is Going to Affect Your Business

Artificial Intelligence is something we see a lot in sci-fi movies about the benefits and most of the time, the dangers, of the future when AI becomes a reality, takes over, and kills all humans.  Well, the truth […]

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Episode 85: My 4 Factor Task Prioritization System (So You Can Get Things Done, Faster and Better)

Sometimes things can be a little overwhelming as an entrepreneur.  Things that you have to get done come at you fast and furiously.  And sometimes you just get in a rut and don’t want to do […]

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Episode 84: The 3 Biggest Leaks in Your Sales Funnel (And How To Plug Them)

As a Tech Smart Boss, we’re always working on improving our sales funnel (at least you should be).  But there are so many different ways to improve a sales funnel you have to be strategic in where […]

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Episode 83: The Do’s and Dont’s of Setting Up A Product Roadmap and Feedback System for Your Customers

If you’re in the software business, everyone wants to know your roadmap.  And for good reason.  But many software vendors are hesistant to share information for a variety of reasons. In this episode, I go over […]

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Episode 82: 6 Proven Customer Acquisition Methods (And How To Pick The Right One For Your Startup)

One of the most common ways for a business to go bust is to run out of money or time before they find a winning customer acquisition method.  It’s essential for a startup, but also for a […]

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