Posts Tagged ‘LinkedIN’

Episode 109: 6 Types of Bottom of the Funnel Content Your Business Should Have

In this episode, I go over 6 types of content you need to serve the needs of your bottom of the funnel leads. And with this content, you can take them from highly interested opportunities, into long lasting customers.

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Episode 101: Special 100th Episode; Listeners Ask Me Anything (Part 2)

In this episode, we continue with part 2 of your questions as part of our 100th episode, ask me anything. We wrap up 5 more questions submitted by our listeners and talk about topics that I hope will provide value to all Tech Smart Bosses. Enjoy and thanks for supporting us on our first 100 episodes (and now 101)!

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Episode 96: 6 Things You Need To Be Doing With Content Marketing Headed Into 2019

In this episode, I go over how content marketing is changing and 6 key things that you must do content marketing in the future, so you can create an action plan today, for 2019.

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Episode 75: How to Keep Your Customers Informed Without Relying Solely on Email (The Tech Smart Boss Way)

When was the last time you looked in your spam folder? I may be the only one, but if you look in there you’ll find a lot of junk, but you’ll also find some updates from […]

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Episode 53: The Tech Stack You Need to Recruit and Hire Your Team’s Next Superstar

As a small business owner and entrepreneur, we wear a lot of hats in our business.  One that I don’t like wearing as much as the others is the role of hiring people.  Thankfully, after 18 […]

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Episode 47: How to Leverage Lead and Customer Data Enrichment to Improve Your Small Business Marketing

In a couple of the last episodes, we talked about the importance of lead and customer segmentation, so that you can target people with the right message at the right stage. There are services out there […]

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Episode 43: How to Pre-Market and Build an Email List Before You Even Have A Product

Everyone knows that build it and they will come doesn’t really work in today’s noisy business environment. The smart thing is to have an interested set of potential customers during your pre-launch so you can get […]

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😍 This week’s Tech Smart Boss Cool Tech of the Week -> LinkedIn Business Ads

Check out all the best of the week in Issue 45 of the Tech Smart Boss Newsletter. In episode 39 of the podcast, I talked about retargeting and why you should consider doing it.  But even if […]

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Episode 28: How to Generate Leads using Outbound Emails (The Tech Smart Boss Way)

Everybody hates spam and unsolicited emails, but outbound email can be a really good way to generate leads for your business IF you do it the right way.  In this episode, we cover some of the […]

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Episode 26: How To Set Up A Marketing Strategy For Your Small Business (The Tech Smart Boss Way)

In this episode, I go over how to set up a marketing strategy for your business.  I cover a lot of tactics from offline marketing to online marketing, what may work best and how to pick […]

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