The Tech Smart Boss Podcast - Leverage Technology to Grow Business on a DIY Budget

Episode 101: Special 100th Episode; Listeners Ask Me Anything (Part 2)

In this episode, we continue with part 2 of your questions as part of our 100th episode, ask me anything. We wrap up 5 more questions submitted by our listeners and talk about topics that I hope will provide value to all Tech Smart Bosses. Enjoy and thanks for supporting us on our first 100 episodes…

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Episode 99: How To Set Up A Business Continuity Plan For Your Remote Team

One common trait of Tech Smart Bosses is that tend to support remote teams. I mean who wants to pay a bunch of rent to an expensive office space these days, plus, we're always looking to hire the best team, not just the best local team. We also rely heavily on part-time, freelancers, fractional staff and…

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Episode 98: What You Need To Know About Blockchain As A Tech Smart Boss

Blockchain has been in the news a lot the past year or so, especially with the rise (and fall and rise and fall) of Bitcoin. But blockchain is much more than just cryptocurrency. More and more you hear that blockchain is the future and going to be a very disruptive force in business. The question is,…

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Episode 97: How To Get Started With Chatbots (The Tech Smart Boss Way)

I've been talking about chatbots for over a year, but I've never really taken them serious. Well, I've changed my mind and I'm jumping in the deep end of the pool with chatbots (I hope they are waterproof and doing this doesn't electrocute me). I still feel that chatbots are to be feared in the mid-term…

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Episode 96: 6 Things You Need To Be Doing With Content Marketing Headed Into 2019

Content Marketing is changing and if you're not on top of the changes you will become as obsolete as an Apple Adapter when they release the next iPhone ?.Just writing good content, unfortunately, is not good enough anymore. Everyone is doing it and the search engines that used to be promoting you are now competing against…

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Episode 95: 7 Email Marketing Metrics You Should Be Monitoring

In Episode 60 of the podcast, I talked about how to use key performance indicators and metrics as levers in your business. One of the things I cautioned about was spending a lot of time tracking vanity metrics. If you are serious about email marketing, and it is a proven sales channel for your business, there…

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Episode 94: 7 Steps to Start Your Own Podcast (The Tech Smart Boss Way)

There are a lot of podcasts out there, hopefully, you find the Tech Smart Boss podcast as one of the better ones (I mean at least put me on the right side of the bell curve). One question that I get a lot is how to start a podcast. There's a belief that you have to…

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Episode 93: 5 Step Checklist to Know If You Need A Website Redesign

There's a lot of bad websites on the Internet. And I'm not just talking about design (although that's a big reason). I'm talking about websites that are not delivering for the businesses that they belong to. Not delivering leads, not delivering credibility, not delivering value to the customers and potential customers who visit them. You may…

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Episode 92: 5 Keys To Managing Your Business Expenses (The Tech Smart Boss Way)

Many entrepreneurs focus so much on top-line growth (increasing sales revenue) that they fail to miss a major factor in long-term success, keeping gripes on the bottom line (expenses). Unless you are Uber, you really need to manage your business expenses tightly. Cash(flow) rules everything around me (C.R.E.A.M.) is the bootstrapped entrepreneurs mantra (shout out to…

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Episode 91: How To Protect Your Business From Embarrassing Hacks (Both Internal and External)

These days hacks are so frequent, anything that happens, even unintentional bad judgment tweets, is just explained by, "Oh I was hacked."  But when it comes to your business and your brand, it's not that simple.  A hack can end you or critically injure your business.  And in many cases, it's not just an outside hacker that is looking…

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