The Tech Smart Boss Podcast - Leverage Technology to Grow Business on a DIY Budget

Episode 33: 5 Essential Features You Must Have In Your Small Business CRM

My philosophy is that even if you are a soloprenuer, you need to use a CRM.  And as you grow, and develop a sales team,  the CRM should act like a hub for your entire organization, with spokes into your marketing, accounting, and operations teams.  In this episode, I cover the 5 key essential features you need…

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Episode 32: How To Nail Down the Focus of Your Business the Tech Smart Boss Way

As an entrepreneur, I'm sure you have lots of ideas and if you're anything like me, you probably try to do them all at the same time.  After 18 years I've learned that tends to only make the good ideas less effective and drains your money and time with the bad ideas.  In this episode, I…

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Episode 31: 9 Tips to Get the Best Web Domain for Your Business or Brand

It's harder than ever to get the web domain that you want these days. All the good ones seem taken. But when it comes to marketing your business or brand, having the perfect web domain is more important than ever.  In this episode, I lay out my 9 tips on how to get a great web…

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Episode 30: 7 Pieces of Tech You Need to Empower a Remote Workforce

Remote work is becoming the norm in business these days, but there is a right way and a wrong way to do it. In this episode, I discuss the pros and cons of having remote employees and cover 7 essential pieces of technology you need to make it work properly.   Topics Discussed (Time Stamped) 02:07 The…

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Episode 29: How To Set Up An Indirect Sales Channel For Your Business

Channel partnerships are changing these days. The models that worked in the past for large businesses are failing and smaller, more agile companies have the opportunity to grow their business by coming out with more innovative programs for channel partners. In this episode, we cover if an indirect sales model is right for your business and how…

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Episode 28: How to Generate Leads using Outbound Emails (The Tech Smart Boss Way)

Everybody hates spam and unsolicited emails, but outbound email can be a really good way to generate leads for your business IF you do it the right way.  In this episode, we cover some of the technical pre-requisites,  how to target your leads, and how to construct an email that comes across as authentic and transparent.…

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Episode 27: The SmallBiz Marketing Stack for a Tech Smart Boss

Leveraging technology to scale your brand is a key business strategy of a Tech Smart Boss. Marketing is an area where there is a lot of technology that is affordable, easy to use, and can help your brand cast a bigger shadow. In this episode, I break down the entire Marketing Stack that I use in…

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Episode 26: How To Set Up A Marketing Strategy For Your Small Business (The Tech Smart Boss Way)

In this episode, I go over how to set up a marketing strategy for your business.  I cover a lot of tactics from offline marketing to online marketing, what may work best and how to pick the core 1-2 you should put most of your energy toward.   Topics Discussed (Time Stamped) 01:19 Today’s episode talks…

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Episode 25: Recap Show! (A Podcast Table of Contents for the First 24 Episodes)

Hard to believe this is the 25th episode of the Tech Smart Boss podcast. In this episode, I do a recap of the past episodes by category, so if you're new to the show or if you missed a few, you can follow the proper sequence to hear me talk about Finance, Social Media, Customer Service,…

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Episode 24: Bootstrap vs Venture Capital (Plus 8 Other Ways To Fund Your Business)

These days it seems like investors are tossing money at new businesses like water on fire, but the opposite is really true. It's extremely hard and time-consuming to get investment capital to start a business and most businesses aren't even fundable. In this episode, we discuss how to determine if raising funds is right for your…

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